Google taking action and annouced Tuesday that it is suing Pacific Webworks and “several other unnamed defendants” over using “Google Money” scamming consumers in CPA offers.

This is yet another sign that Google is taking seriously the threat to its brand from the unauthorized training schemes, ebooks and membership programs that have proliferated in the last couple of years.

In combination with the recent large scale permanently disable AdWords accounts of AdWords advertisers at the account level, Google’s scammer-attack is hitting home and word is that there are quite a few PPC guys that are planning to lay low for a while. And all that is before the FTC comes calling.

Google’s latest lawsuit specifically mentions what they call “names to be wary of”: Google Adwork, Google ATM, Google Biz Kit, Google Cash, Earn Google Cash Kit, Google Fortune, Google Marketing Kit, Google Profits, The Home Business Kit for Google, Google StartUp Kit, and Google Works

Be cautious of what you are marketing online these day. Qualify the program for quality before you market them.

Andy Huang

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